Toblerone : Sweet Tweets by U
Agency |
Memac Ogilvy, Dubai |
Credits |
experiences in our advertising?’ These were people describing their Toblerone experiences in real-time. What better way to support the ‘Lost in the Toblerone Triangle’ positioning? The banner features words commonly used to describe the experience. Users can interact by selecting different words and reading the tweets. They can even tweet about Toberlone themselves, and see it in the banner! User-generated content that shares the Toblerone taste experiences of the world. Executive Creative Director: Till Hohmann Creative Director: Preethi Mariappan Art Director: Marcus Silva Copywriter: Melanie Clancy Flash Developer: Sarabjeet Singh 3D illustration: Dinars Studio |
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